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Job Summary
As a Graphic Designer at HydroJug, you will play a crucial role in supporting the Art Director and collaborating with various teams, including Brand Marketing, Paid Media, wholesale, and Product teams. Your primary responsibility will be to create visually compelling and impactful designs that align with our brand identity, engage our target audience, and drive conversions. Efficiency, a keen eye for great design, and the ability to deliver high-quality work on time are essential in this role. You will be responsible for providing the look and feel for product releases, ensuring that each piece of content adds value and resonates with our consumers. Creativity, attention to detail, and a deep understanding of design principles will be key to your success.

Responsibilities

• Collaborate closely with the Art Director, Brand Marketing, Paid Media, Retail, and Product teams to create visually engaging designs that align with the brand’s visual identity and marketing objectives.
• Design and produce various digital and print materials, including social media graphics, website assets, email campaigns, digital ads, packaging, and promotional materials, ensuring they are visually appealing, on brand, and in line with project specifications.
• Provide creative input and contribute to the development of design concepts, ensuring they effectively communicate key messages and capture the attention of our target audience.
• Create compelling visual content that increases engagement rates across different marketing channels and platforms, incorporating best practices and current design trends to enhance brand visibility and consumer interaction.
• Develop and maintain a strong understanding of our target audience, market trends, and competitors’ design approaches to ensure our designs remain fresh, innovative, and relevant.
• Collaborate with cross-functional teams to ensure brand consistency across all touchpoints and materials, maintaining visual integrity and reinforcing the brand’s identity and values.
• Manage multiple projects simultaneously, prioritize workloads, and meet project deadlines in a fast-paced environment, ensuring efficient use of time and resources.
• Conduct quality assurance checks on designs, ensuring accuracy, consistency, and adherence to brand guidelines and project requirements.
• Continuously improve design processes, tools, and workflows to enhance efficiency and productivity, seeking opportunities for automation and streamlining of design-related tasks.
• Stay updated on industry trends, design tools, and emerging technologies, applying new techniques and approaches to enhance the quality and impact of design deliverables.
• Collaborate with external creative resources, such as printers, photographers, and illustrators, as needed to supplement in-house capabilities.
• Maintain a high level of attention to detail, ensuring all designs meet the highest standards of creativity, aesthetics, and brand representation.
• Proactively seek feedback, input, and direction from the Art Director, team members, and stakeholders, incorporating feedback to refine designs and improve overall quality.

Qualifications

• Proven experience as a Graphic Designer, preferably in a consumer goods or lifestyle brand
• Strong portfolio showcasing a range of design work across different mediums and platforms
• Proficient in industry-standard design software and tools (e.g., Adobe Creative Suite)
• Solid understanding of design principles, typography, color theory, and layout composition
• Knowledge of current design trends, techniques, and best practices
• Excellent creative thinking, problem-solving, and conceptualization skills
• Strong attention to detail and ability to deliver high-quality work within deadlines
• Strong communication and collaboration skills, with the ability to work effectively in a team environment
• Ability to adapt to feedback and incorporate changes into designs
• Proactive, self-motivated, and able to work independently with minimal supervision
• Strong organizational and time management skills

How to Apply
Send resume with subject “Application for Graphic Designer” to hayden@thehydrojug.com