Reports To: Restaurant Marketing Director/Executive Directors

Position Overview: The Social Media Specialist is responsible for creating, curating, and managing content across social media platforms in alignment with Chick-fil-A’s brand standards. This role plays a vital part in connecting with our community, promoting events and menu items, and showcasing our team’s culture in a fun, authentic, and family-friendly way.

Key Responsibilities:

• Plan, create, and publish engaging content at least 3x per week (posts, photos, stories, reels) that reflect Chick-fil-A’s voice and brand identity.
• Capture high-quality photos and videos during events, daily operations, and team member features, ensuring all content is visually appealing and on brand.
• Manage content calendar and schedule posts to align with marketing initiatives, promotions, and seasonal campaigns.
• Engage with followers by responding promptly to comments, messages, and reviews in a sincere, kind, and brand-appropriate tone.
• Monitor social channels for community engagement opportunities, highlight customer feedback, and help resolve issues through thoughtful communication.
• Collaborate with leadership and team members to gather content ideas and plan features such as giveaways, product spotlights, and event promotions.
• Maintain a flexible schedule to capture media during events/across multiple shifts.
• Uphold all brand guardrails and legal guidelines, including obtaining photo release forms when necessary.

Qualifications:

• Strong understanding of Instagram and Facebook and content best practices.
• Basic photography and video-editing skills (iPhone proficiency preferred. Must use an iPhone model 15 or higher).
• Creative mindset with excellent written communication skills.
• Ability to work independently and manage multiple projects.
• Positive, engaging personality aligned with our values of hospitality and care.
• Must maintain flexible availability (5-8 hours per week), including occasional evenings or weekends for events.

Requirements

• Must be at least 18 years of age upon hire date
• Must be eligible to work in the United States
• Must be regularly available for a range of days and dayparts (mornings, evenings, weekends, and holidays.) Sundays excluded.

Pay
Starting $15 an hour

Hiring for Ogden and Pleasant View Locations